our accompaniments
Consumer Centricity Increased
Develop empathetic consumer knowledge
to convert into creative stimuli and promote co-design .
Or how to make your customers real partners!
With: Experts in studies and animation of collaborative communities,
very serious people who do not take themselves seriously!
We support interactions between teams and their customers,
so that they are aware of their needs and motivations .
And we always do it in a good mood!
Our Interventions: empathetic interventions involving advice, facilitation, training, coaching, and creative management.
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Consumers'fit : interact with customers to detect their insights, build empathy maps and personae
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CX Consumer Xperimentation : experimenting with avenues of innovation to consolidate them in co-creation mode
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Augmented Personae : identify, federate and mobilize emblematic consos of the brand's personae, on a platform dedicated to observation, feedback and co-creation
Remote version
Consumer Centricity remote
How to collect user feedback from 3 countries on a concept, despite the distance?
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Experimental sessions in small committees to share concepts , collect feedback from consumers and co-create with them
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3 countries investigated, 6 concepts developed , 40 drinks introduced in pairs
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All thanks to Miro, Zoom and its sub-groups associated with an in-depth adaptation to our interviewing, innovation and creativity practices.
What our clients say:
“A RICH MOMENT THAT GOES BEYOND OBSERVATION AND ALLOWS A REAL EMPATHIC CO-CREATION!”
- CMI Director
“WE WERE ABLE TO LEARN AND CO-PRODUCE A LOT WITH CONSOS, WITH A NEW VERY INTERACTIVE DEVICE THAT RENEWS VIDEO CONFERENCE PRACTICES.”
- Marketing Director
“A RICH MOMENT OF LEARNING. WE LEARNED A LOT WHILE WE WERE ALL IN VIDEO CONFERENCE! ”
- Marketing Director