400 ELYCORP.CASES
To feed you in your thoughts, to inject new ideas into your approaches, and for the pleasure of sharing, find our decoded customer cases!
Do you want to discuss it, share with us your experiences and your projects? Contact us!
CASE # 1 - Sector of activity:
Watchmaking Jewelery Jewelery Goldsmith
Customer insight:
"We do far too traditional launches . For our next product, we wanted to make an incredible, memorable launch in global synergy ."
Device
set up:
During the 2 days workshop, a unique opportunity for people who
rarely see each other
co-create, make a creative alignment, share and appropriate the spirit of the launch through a Design Thinking process.
Wins:
-
8 potential activations/big ideas to innovate on this launch
-
A 360° activation reinforced, re- inspired and a team motivated as never before to make this launch a global success!
“ This workshop is the best way to talk about the product in a compelling, lived-in and inspiring way to my sales forces!”
MF - Business Development Manager -
Make a MEMORABLE
product launch
Inspiration
Method:
Pinterest walls of empathy
These are collections of images around important and inspiring themes for the project.
These walls allow
to participants, before
and during the workshop, to immerse themselves in the challenge, to align themselves all together,
and stimulate the imagination .
